What Attracts Women - Their Dirty Little Secret

A lot of men drive themselves crazy trying to figureaggressive or loud men are often more insecure than
out what attracts women. There's reason it's soany thing else and that doesn't appeal to women.
frustrating - women often don't know themselvesA study I mentioned sheds some light on this.
what they really attracts them. That's part of whyResearchers hired groups of male and female actors.
surveys polling women about what they want in aHalf of the men and half the women were selected
man are so unhelpful. It's not that women are tryingfor their conventional good looks. In Hollywood
to be deceiving. They answer truthfully according toterms, they would be the leading actors. The other
what they think attracts them, but often they'rehalf of each group were selected because they
unaware of what really attract themwere, well, not ugly exactly. Let's just say they were
Making things even more difficult for men is the factcharacter actors.
that gender roles have become so unclear theseThen they dressed the actors and photographed
days. It's difficult for men to find their appropriatethem twice. In one photograph, the actor, male or
way of being in the world, especially for men whofemale, was dressed in formal business attire,
have grown up without effective masculine roleimplying success and power. In another photograph,
models in their life.the same actors were dressed in something that
To unravel what attracts woman you need to looklooked like it might be the uniform for a fast food
for objective facts. Sociologists do this, and some ofplace.
their findings are quite interesting. I'll tell you aboutThe experiment was this. They showed the
one study in a momentphotographs to groups of male and female college
You can also do a little of your own research just bystudents. Some students saw a given actor in dressy
going the magazine section of a major bookstore andclothes while others saw the same actor in the fast
looking at the magazines in the woman's interestfood uniform. While they were looking at each
section. Putting out a magazine is an expensivepicture, the researchers asked the students
proposition and more fail than make it. They survivequestions about each person they were looking at,
on the advertising spending of people who offerincluding things like how likely they might be to go on
products related to the topic of the magazine to itsa date with that person or how likely they might be
readers. If a magazine has been around for a while,to get involved in a serious relationship.
that means it has readers and they spend money.Most people can guess the results for men. If you're
Women make most of the spending decisions in thisa good looking woman, it doesn't matter what you
country, so magazine publishers are eager to producewear or how much power you have or don't have.
magazines on subjects of interest to women.Men will want to go out with you.
Despite the dramatic increase in the number ofFor women, it was overwhelmingly the power
career oriented woman today, the vast majority ofclothes that won, regardless of the man's own
magazines targeting women have to do with home,appearance.
family and fashion. As old fashioned as it sounds andThe good news in this for guys is that you don't
as loudly as some women would deny it, if thathave to be born handsome to attract a woman.
wasn't the truth about women's interest, theHowever, this is also not to say that women are
magazines wouldn't exist. Instead, there would bematerialistic or that a guy needs to be rich to attract
women-oriented business magazines or whatevera woman (but let's be real - it doesn't hurt).
filling the shelves. In this case, the market revealsI think it does give some hints on what works, and
reality.this isn't anything you fake. It needs to be real.
Now this doesn't automatically mean women haveWomen are very much attracted to a man who is
marriage continually on their mind (although theself-assured and confident and comfortable with who
commitment thing does become an issue for a lot ofthey are. They sense that as power and security -
women, but that's another subject). It does meansomething they can trust. Truly powerful men don't
that women do respond to some traditional masculinehave to bully people or show off to try to impress
traits.someone.
In particular, women are attracted to men theyWomen are also attracted to competence. I heard a
perceive as powerful or leaders. It's a biologicalline in a movie once that was a good bit of advice
hold-over from ancient times where mating with thefor the real world. An experienced "player" was giving
strongest was likely to yield the strongest child, asadvice to a younger guy who was having trouble
well as offer some protection to the woman in awith women. He said "Let her catch you doing
physically dangerous world.something excellent, and if you're not excellent at
Of course relationships are vastly more complicatedsomething then you have bigger problems than I can
today and many factors influence them. But thehelp you with."
biological drives are still there.It is possible to develop this inner confidence and
This doesn't mean a man needs to be aggressive orsense of self even if you don't have it right now, and
obnoxiously assertive. In fact, that behavior is a turnit's well worth doing for reasons beyond attracting
off. In today's world, quiet confidence and selfwomen. Every aspect of you life will improve.
assurance speak more loudly that bragging. Overly